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Mineral Fortification Market 2018 Global Industry Size Analyzed by Business Opportunity, Development, Growth Factors, Applications Analysis and Future Prospects 2023 | 360 Market Updates


Mineral Fortification Market (2018 – 2023) report provides the newest industry data and industry future trends, allowing you to identify the products and end users driving Revenue growth and profitability. The Mineral Fortification market report lists the leading competitors and provides the insights strategic industry Analysis of the key factors influencing the market.

Mineral Fortification Market report is anticipated to register a CAGR of 4.4% over a five years forecast period (2018 – 2023).”

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List of Major Key players operating in the Global Mineral Fortification Market are –

  • Abbott Laboratories
  • DSM Nutritional Products
  • General Mills
  • The Proctor & Gamble Company
  • Specialty Minerals Inc.
  • Heinz
  • Kellogg’s.
  • Wright Group
  • Fortitech Inc.

“More than 2 billion people in the world today suffer from micronutrient deficiencies caused largely by a dietary deficiency of vitamins and minerals. Vitamins and minerals are essential for growth and metabolism.” – The World Health Organization (WHO)

The fortification as a way of value-addition has been gaining traction quite recently lowing to the collective efforts from both governmental and non-governmental agencies in the backdrop of rising health consciousness and enhanced awareness among the general masses regarding the link between functional foods and the overall health and well-being. Minerals and vitamins in particular as a type of micronutrients are known to prevent diseases, strengthen immune systems, and improve productivity and cognitive development.

Mineral fortification market is expected to attain a CAGR of 4.4% during the forecast period (2018–2023) owing to the rise in incidence of mineral-deficiency diseases and increased consumer spending on functional foods and dietary supplements.

Market Dynamics

The mineral fortification market is preliminarily driven by the need to supplement monotonous staple cereal diet which are poor sources of key mineral nutrients. This concern regarding the nutrition profiles of various staple foods has led to a wide array of mineral-fortified products in both the food/drink and supplement sectors. Minerals are well-known for their healing properties, they help human body in building a resistive system against common diseases.
The rising prevalence of diseases like osteoporosis and anemia have made people aware about key micronutrients and their significance in their diet leading to overall push in the mineral fortification market.
The regulatory complexities in terms of mandatory and voluntary fortifications as well as the label-claims stringency that has been imposed by food regulatory authorities like FDA, EFSA etc. are acting as a hurdle restraining the market growth.

Market Segmentation

The mineral fortification market is segmented based on type of minerals that is being incorporated in different types of food products and the application areas of mineral additions. The growing popularity for functional foods have made it a popular application areas where minerals are being increasingly incorporated. Consumers traditionally are preferring supplements are now switching to these functional foods on account of their health benefits and wholesomeness, providing further fillip to the mineral fortification market.
Fortified food products and dietary supplements are products are in high demand across people all age groups. Hectic and busy consumer lifestyle has resulted in increasing ready to eat food with high energy content demand. These trend furthers the growth of mineral fortification market.

Regional Analysis:

Asia-Pacific has been the leading regional market followed by Europe and North America. The mineral fortification, particularly in the soft drink sector in all the developed markets is growing exponentially. Europe is supposed to witness significant growth owing to the robust presence of efficient food industries coupled with increasing old age population consumption.
The emerging markets like that of China, Brazil, Africa, Saudi Arabia, Pakistan, Bangladesh is progressing at an ever-expanding rates owing to the relentless search for bioavailable and organoleptically acceptable ways to fortify a variety of staple foods with myriad of minerals. Many countries are implementing milk fortification program which is expected to drive the overall market demand in near future.


Recent Industry Insights:

Cargill, General Mills and Unilever have recently agreed upon to fortify flagship wheat flour brands with vitamins and minerals in India.
Researchers from Ohio State University has recently found out that mineral supplements are linked with increased aerobic exercise performance.

Reasons to Purchase this Report

• Analyzing outlook of the market with the recent trends and Porter’s five forces analysis
• Market dynamics which essentially consider the factors which are impelling the present market scenario along with growth opportunities of the market in the years to come
• Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
• Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market
• Competitive landscape involving the market share of major players along with the key strategies adopted for development in the past five years
• Comprehensive company profiles covering the product offerings, key financial information,

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Scope of the Report:

The report analyses Mineral Fortification market, which includes –

  • Analysis of the growth of Mineral Fortification market in global and regional level including Asia-Pacific, Americas, and EMEA.
  • The report provides Mineral Fortification market analysis for key countries including the US, Canada, Chile, China, India, Japan, the UK, Germany, France, and Italy.
  • The report offers country level Mineral Fortification market volume and value by end-user segment for the period 2012-2023.
  • Qualitative analysis of key market drivers and restraints, and analysis of their impacts on Mineral Fortification market are discussed.
  • The report provides competitive landscape at country level for the year 2018. It also covers key policies and initiatives, key deals, and key upcoming projects.

Highlighted points of Mineral Fortification Market Report:

  • Varying dynamics of the Mineral Fortification industry.
  • Prospective changes in sales volumes and worldwide share growth in upcoming years (2018-2023).
  • Mineral Fortification market report recognizes the key drivers of growth and challenges of the key industry players.
  • Competitors profiles along with product description, overview, and business data.
  • A complete analysis of market risks, opportunities, limitations, and growth of the market.
  • Market driving and restraining factors.
  • Delivers information on the historical and current market size and the future potential of the market.
  • Mineral Fortification market report provides a comprehensive analysis of the market with respect to market dynamics, competitive analysis, and upcoming trends of the market.

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Reasons to Purchase Mineral Fortification Market Report:

  • The report analyses how stringent emission control norms will drive the global Mineral Fortification market.
  • Analyzing various perspectives of the market with the help of Porter’s five forces analysis.
  • Study on the product type that is expected to dominate the market.
  • Study on the regions that are expected to witness the fastest growth during the forecast period.
  • Identify the latest developments, market shares and strategies employed by the major Mineral Fortification market players.
  • 3 months’ analyst support along with the Market Estimate sheet (in excel).

In this study, the years considered to estimate the market size of Mineral Fortification:

History Year: 2013-2017
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2023

Look into Table of Content of Mineral Fortification Market Report @,TOC

Contact Info: –

360 Market Updates

Mr. Ajay More

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